Look, pricing isn’t rocket science. You need to know your costs, your market, and what you’re worth. Start with industry rates, sure, but adjust based on your experience and the job’s complexity. Don’t lowball yourself just to get work. Set a rate that covers your bills and leaves some profit. If clients balk, explain why you’re worth it. Raise your rates gradually as you gain more skills. And always get it in writing before you start. That’s how you avoid headaches down the road.
I’ve been in this game for a while now, and here’s what’s worked for me:
Start with the industry benchmarks, but don’t treat them as gospel. They’re a good starting point.
I keep a spreadsheet of my past projects. It shows how long each took, what I charged, and if I made money or lost my shirt. This helps me price new jobs.
I also factor in my costs - software, equipment, taxes, health insurance. These add up fast when you’re solo.
Don’t be afraid to ask other contractors what they charge. Most are happy to share.
Remember, some clients will always want the cheapest option. But many value quality and reliability. Price yourself for those clients.
Lastly, be ready to walk away from lowball offers. It’s scary, but it’s saved me from problem clients more than once.