I’ve been on this kick for a few months, and honestly, the results are surprising. A good number of clients hit me back with thanks. Plus, it’s led to a couple of extra gigs!
It only costs me a few minutes, but it seems like it’s really helping to strengthen those connections.
Follow-ups help, but don’t overcomplicate it. Quick email asking how things are going is enough. Good clients remember quality work and come back when they need you. No response usually means they’re not interested in working together again. Spend your energy on clients who actually respond.
Never thought about follow ups. My stuff either works or it doesn’t.
I think checking in is a smart move
Smart idea, but I take it further. I track what clients actually do with my work.
Some launch right away. Others sit on projects for months or need training time first. Some get stuck in approval chains.
Once I know their pattern, I time my follow-ups better. Fast movers get a check-in after a week. Slow ones might need a month.
Plus I can reference specific details when I reach out. Way more genuine than “hope everything’s working well.”
We do the same thing but wait two weeks instead of one. Gives clients enough time to actually test what we delivered.
Timing’s everything. Too early and they haven’t tried it yet. Too late and they’ve moved on or forgotten the details.
Also catches small issues before they become headaches. Had a client mention a minor glitch during follow-up that would’ve been a nightmare to fix months later.
Good point. Following up definitely beats hunting for new clients constantly.
I’ll try this since most of my projects are one-offs too.
Checking in is good. I usually finish and move on, but it sounds like it works for you.