Hey everyone, I’m an electrician trying to expand my business and would love to hear what marketing strategies have worked for you. I’m exploring options like online ads, local SEO, and networking, but I’m open to new ideas and tactics that really deliver results. Any advice or shared experiences would be greatly appreciated!
I have found that rough experiments with local SEO have worked well for me. Relying on customer referrals is key in this field. It’s best to try a mix of tactics and see what drives the most calls for your service.
For me, teaming up with local property managers and builders has worked well. I secured steady work by offering service contracts that clients can count on. This has helped build a solid reputation in the community. I also ensure invoices go out on time so I spend less time chasing payments and more time growing my business.
I tried a local direct mail campaign once. I mailed flyers to new homeowners and followed up with phone calls. It took a bit longer to see returns, but I think it helped with word-of-mouth buzz by getting positive reviews from happy customers.
I attracted new clients by hosting free demos and sponsoring community events. This boosted my reputation locally.
i find that combining online portfolios with real work photos really helps to show what you do, and investing in a focused social media campaign brings in steady leads; another thing that works for me is using a simple invoicing setup to keep payments on track even while focusing on marketing.